Fashion

Remember the Why with Ed Lucas

01.02.2024

To celebrate the launch of the adidas basketball Chapter 02 collection, we profiled Dubai-based Ed Lucas to find out his ‘Why’

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Dubai-based former professional basketball player Ed Lucas knows that sport is an all-encompassing journey. But sometimes we forget the “why” that motivates us to play. For Ed, it’s all about being a better person on and off the court.

“Winning to me isn’t just on the court. Winning to me is my family. Always has been, always will be.”

 

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